Gone are the days when you would sit with a pen and paper to write things that interested you. Today, whether you like a topic or not, you write it. The sole purpose behind this is to compel your reader to read your content that you write for your firm. Whether your reader is content with it or not is none of your business. You just want to increase the traffic to the website. Interestingly, sometimes you do look for things to know before start writing. Still, most of the times you just write for the sake of completing your assigned task.
You spend ample of time in writing content stuffed with keywords. Now, spare some time and drive through these content tips. Definitely, it will help you in carving out something that strikes your reader.
An Appealing Headline
Just like a movie trailer, the headline of a write up determines whether it is suitable for the reader or not. The worst thing is that most of you as a writer, struggle in writing eye catching headline. One of the reasons behind this is that you write it before completing the article.
The best way to write the title is to pick up the most striking point in your write up. Weave the heading around it. Make sure you write the headline that creates curiosity and gives incomplete information.
Choose the correct PEG
The opening sentence is where you choose the peg i.e. the hook of the write up. This establishes the point on which you will dwell in the whole content. This is the fundamental slab of your article, the more it is strong the better will be the whole content building. You must ensure that you grab the reader’s attention at this point effectively.
You cannot fail to insert keywords in the write up. Remember to do this work intelligently and effortlessly. Once you have the short and long tail keywords, now the onus of its placement lies in your hand. It is here you need to apply the advanced SEO content strategies. Look at these points, which will help you learn how to write better.
- Keep the paragraphs short and crisp
- Use more of bullet points
- Keep the structure of the text easy to scan
- Always write shorter sentences
- Use words that are simple to understand
- Use less of jargons and cliches
Remember “Brevity is the soul of wit”
Whether you are a Shakespeare fan or not, never ignore his words – Brevity is the soul of wit. The conciseness has its own worth, especially in this world of the millennials. The Generation Y is not much interested in reading. Hence, your write up needs to be well equipped with power pills. These pills are nothing, but the smaller sentences that address to the main topic.
Undoubtedly, you need to be unique with a voice that has a mesmeric hold on the readers. Keeping your company’s ideology and the target audience in mind, prepare your article aligned with your unique tone. Do not digress from the main point and make sure you stress on the right chords to achieve your goal.
Before bidding adieu, it would be good to give you some extra content tips that will help you learn how to write better.
- Make sure you take care of the content’s structure
- Never insert keywords deliberately
- Never copy others sentences
- Never blindly rewrite the content taken from other sources
- Search for things to know before start writing
- Never forget to edit your content work
- Never make a grammatical error
Although, Ezra Pound would have never said these words, keeping contemporary content writers in mind. Still, it is apt for you as you are a “writer” (even though not in a true sense).
“Good writers are those who keep the language efficient. That is to say, keep it accurate, keep it clear”. Ezra Pound